SuitDirect

Client:
SuitDirect

Project:
Retail Brand Identity

Components:
Logotype
Visual language
Store signage
In-store collateral
Packaging
Advertising
Category / lifestyle photography


SuitDirect is a value retailer specialising in multi-brand menswear, both casual and formal, and located within retail parks and shopping centres in the UK. The brand identity design seeks to confer differentiation, clarity and added value to a highly competitive retail price proposition.